Marketing attribution used to be simple but attribution in 2026… think again! Someone clicked an ad, landed on your site, and bought something. Easy!But that world is gone. Today users bounce between TikTok, LinkedIn, Google, YouTube, ChatGPT, Perplexity, Reddit, and…
If you’ve ever asked ChatGPT, Gemini, or Perplexity a question and noticed your competitors being quoted, but not you, then you’ve just seen the next big shift in digital visibility.Welcome to the era of AI citations, where the real question…
If you’re still treating SEO like the click-through era, you’re behind. Search is changing… Welcome to the world of AEO – that’s Answer Engine Optimization – but what is AEO?? Well, in simple terms: while SEO optimises for ranking in…
If you’re still treating link building like it was in 2015 (think: mass-submitting directories, generic guest posts, hoping for ‘link equity’…) you’re going to miss out big time. Because something new is on the horizon, and the term Backlink Booster…
So, you’ve heard about ChatGPT Atlas, OpenAI’s shiny new AI-powered browser, and maybe you’re wondering what it means for your website… Well, when we look to optimize for ChatGPT Atlas, it’s not just another Chrome alternative… Atlas changes how people…
Let’s put it plainly… if you’ve ever felt like your browser was just a fancy gateway to distraction (tabs popping out of nowhere, lock-in search results, and the dreaded “oh I already clicked that link” feeling), then Atlas might stir…
Contents What GEO SEO actually means (Generative Engine Optimization) Why it’s becoming just as important as Google SEO How to optimize your content for AI tools and LLMs Tips, tools, and strategies to get your brand in generative answers FAQ’s…
Schrittwieser analyzes METR and GDPval data showing continued exponential AI progress and models nearing expert performance.
McLaren Racing partners with Groq to integrate AI inference hardware to boost F1 analytics and on-track performance.
Google AI Overviews have cut organic traffic by up to 34.5%; learn SEO strategies to adapt and recover visibility.