Because shady emails and link farms aren’t exactly the legacy we want to leave behind. Let’s Talk About the Elephant in the SERP SEO has come a long way since keyword stuffing, invisible text, and directories that looked like the…
Real humans. Real experience. Real 3way Social Team. We’re not a Silicon Valley startup chasing a vague “scale fast” dream.We’re a small, mighty crew of real people who’ve built, broken, and rebuilt enough digital products to know one thing for…
I thought I’d tell you the story behind 3way.Social and how it came to be. You can probably all relate – most backlink strategies feel like a bad group project. One person’s doing all the work, someone’s ghosted the email…
If you’re like us and noticed a dip in traffic lately (especially to your well-loved blog posts, how-to guides, or informational content) you’re not imagining it, and more importantly it’s not as bad as it seems. Google’s AI Overviews are…
Why AI Search Doesn’t Care What You Say – Only What You Solve You’ve spent hours perfecting your H1s, sprinkling in long-tail keywords, and optimizing your meta descriptions – basically doing everything we’ve ever been telling you to do… But…
A question on a lot of people’s minds right now: How is AI affecting web traffic? Spoiler: It’s Complicated Let’s cut to the chase. You’re probably here because your organic traffic graph is starting to look a little… wobbly. Don’t…
It’s official: generative AI is gatecrashing the search party, and it’s not leaving. Now is just the start and if don’t change our SEO strategies we will lose out! Whether it’s ChatGPT spitting out summaries or Google’s AI Overviews stealing…
If you’ve noticed your Google rankings bouncing around or your traffic declining despite good content, there’s a good chance EEAT is at play. Standing for Experience, Expertise, Authority, and Trust, EEAT is Google’s way of evaluating quality and not just…
When someone asks, “How do I improve my Google ranking?” the answer often starts with one word: backlinks. If you’re new to SEO, you might be wondering:What are backlinks? Why do they matter? And how do I find out which…
Want to Rank? Start by Spying on the Competition (For Free) Let’s face it, when it comes to SEO, it’s not just about what you rank for, it’s what they rank for too. If you’re not using a competitor keyword…