If someone’s offering you a domain with Ahrefs URL Rating 80 DR 70, your ears should perk up, but don’t say yes just yet. High UR/DR scores are powerful signals, but they’re not the full story. This guide breaks down…
So you might have come across the term ‘World Knowledge Answers’ and wondered what it’s all about – we did the same and thought we’d share some of the information we gathered. We will aim to update this post in…
Introduction: From SERPs to Citations For years, SEOs obsessed over blue links and rankings. But in 2025, visibility isn’t just about whether you’re in Google’s top 10 – it’s about whether AI systems are mentioning you so we are here…
Introduction SEO isn’t just about ranking in Google’s top 10 anymore – it’s about being cited by AI. With AI-powered discovery (think ChatGPT, Gemini, AI Overviews) changing how people get and consume information, LLM SEO is now essential for visibility.…
Introduction AI in SEO is shaking up traditional SEO faster than Google updates its algorithm (and that’s saying something)! From content creation and keyword research to search personalization and backlinks, AI is changing how we optimize, measure, and win rankings.…
With all the new advice around AI search and rankings, you’ve probably heard to term ‘LLM.txt’ crop up a couple of times by now, but what is LLM.txt and how can it help your brand? We like to think of…
Here’s Our Quick Takeaways (so you don’t scroll like a Reddit lurker) Reddit is dominating Google SERPs thanks to licensing deals and community-driven trust. Threads can rank better than your blog posts (ouch). Smart Reddit SEO = keyword-optimized posts, authentic…
Backlinks are still the backbone of SEO and that doesn’t appear to be changing anytime soon. We all need backlinks for our sites but buying them can be expensive, risky, and sometimes a straight-up violation of Google’s guidelines. That’s why…
Google doesn’t just find web pages anymore. It reads, interprets, and responds – with confidence.Welcome to the age of LLM SEO. Search is no longer a list of 10 blue links. It’s a dynamic conversation powered by large language models…
Contents What is GPTBot (in plain English)? How GPTBot actually works GPTBot and SEO – Why it matters The pros of letting it in The cons nobody wants to talk about Should you allow or block GPTBot? How to block…